AI-POWERED UX AUDIT FOR E-COMMERCE

E-Commerce UX Audit: Find What's Hurting Your Online Store Conversions

Get an AI-powered UX report for your online store. We analyze your product pages, navigation, cart flow, checkout experience, and trust signals — and tell you exactly what's costing you sales.

6UX metrics scored
5+Issues identified
~5mDelivery time
Analyze your online store Free

No credit card required. Report delivered by email.

Sample E-Commerce Audits

Real analyses from online stores like yours.

74
kettleandfire.com
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74
ridge.com
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71
graza.co
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What We Audit on E-Commerce Sites

6 critical dimensions that directly impact your store's conversion rate and revenue.

Product Discovery & Navigation

Can shoppers find what they're looking for without friction? Is your category structure, search, and filtering intuitive?

Product Page Optimization

Are your product images, descriptions, pricing, and add-to-cart experience optimized for purchase decisions?

Cart & Checkout Flow

Is your checkout process frictionless? Are there unnecessary steps, hidden costs, or trust gaps that cause abandonment?

Mobile Commerce Experience

Is your store fast and thumb-friendly? Can customers browse and buy on mobile without friction?

Trust & Purchase Confidence

Are payment icons, reviews, return policies, and security signals visible at key decision points?

Post-Browse Engagement

Are related products, recently viewed items, and upsell opportunities presented without disrupting the purchase flow?

Common E-Commerce UX Issues That Hurt Conversions

We see the same patterns across hundreds of online stores. Here are the most common — and most fixable — issues.

No Clear Visual Hierarchy on Product Pages

Product name, price, variants, reviews, and add-to-cart compete equally for attention — leaving shoppers unsure where to look first.

Estimated impact: −8% to −12% on add-to-cart rate

Checkout Requiring Account Creation

Forcing registration before purchase is one of the leading causes of checkout abandonment, especially for first-time buyers.

Estimated impact: −15% to −20% on checkout completion

Hidden Shipping Costs Until Final Step

Revealing shipping fees only at checkout completion causes last-minute abandonment and erodes purchase intent.

Estimated impact: −10% to −18% on checkout completion

Poor Mobile Product Gallery

Oversized images that can't be pinched-to-zoom, or tiny thumbnails with no swipe gesture, frustrate mobile product browsing.

Estimated impact: −8% to −12% on mobile conversion

Missing Trust Signals Near the Buy Button

No return policy, security badge, or payment icons near the add-to-cart or checkout button creates hesitation at the critical moment.

Estimated impact: −5% to −10% on purchase conversion

Confusing Variant & Size Selectors

Sold-out variants shown without clear indication, ambiguous size labels, or color swatches too small to distinguish delay the purchase decision.

Estimated impact: −5% to −8% on add-to-cart rate

How It Works

Three steps to a full audit of your online store.

1

Submit Your Store URL

Enter your online store URL and email. No sign-up or credit card needed for the free report.

2

AI Analyzes Your Store

Our AI captures screenshots of your store and evaluates it across 6 UX dimensions — focused on what drives purchases and reduces abandonment.

3

Get Your Report

Receive a detailed report with scores, issues, and conversion insights delivered directly to your inbox.

Simple, Transparent Pricing

Start free. Unlock the full report when you need the details.

Free Report

$0
UX score overview with a preview of your top issues.
  • Overall UX score
  • 3 of 6 metrics revealed
  • 3 issues preview
  • Hero impact statement
  • Issue solutions & fixes
  • Full 6 metric analysis
  • Action plan
  • Conversion insights
  • Strengths analysis
Get Free Report

Pro Report

$3 one-time
Everything you need to identify and fix what's hurting your conversions.
  • Overall UX score
  • All 6 metrics with insights
  • All issues with step-by-step fixes
  • Prioritized action plan (5 items)
  • Conversion insights (CTA, trust, friction)
  • Strengths analysis
  • PDF download
  • Estimated conversion impact per issue
Unlock Full Report

One-time purchase · Instant access

Frequently Asked Questions

Yes. The audit is platform-agnostic — it analyzes any publicly accessible e-commerce site regardless of the technology behind it. WooCommerce, Magento, BigCommerce, custom-built stores — as long as the page is live and accessible, we can audit it.

The audit captures your homepage and key above-the-fold experience, as this is where most visitors form their first impression. Submitting a specific product or category page URL is also supported and often more insightful for e-commerce stores.

The Shopify audit is tuned for Shopify-specific patterns — Dawn/Debut themes, Shopify Checkout, Shop Pay. The e-commerce audit is platform-neutral and applies equally to WooCommerce, Magento, BigCommerce, or custom stores. Both evaluate the same 6 UX dimensions.

Yes. In fact, auditing during a live campaign can surface time-sensitive issues — like promotional banners that push the add-to-cart button below the fold, or urgency messaging that creates anxiety rather than motivation.

Heatmap tools show you where visitors click and scroll. Our audit tells you why certain areas underperform — based on UX best practices and AI visual analysis. You don't need traffic to run this audit, and you get actionable fixes, not just behavioral data.

No. The Pro report is a one-time $3 purchase. No subscription, no recurring charges. You pay once per audit.

We also audit SaaS websites, Shopify stores, landing pages, and general business websites.

Ready to find out what's hurting your online store's conversions?

Get your free UX audit in minutes. No credit card needed.

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